Client Project
Technology Publishing Platform
A redesign of a content-heavy technology publishing website with advertising-driven revenue needs.
View case study
Client Project
A redesign of a content-heavy technology publishing website with advertising-driven revenue needs.
View case studyClient Project
A redesign of an existing recipe and shopping platform, focused on product discovery, contextual video, and content-to-commerce journeys.
View case studySelf-Directed Project
A guided budgeting experience designed to help users build confidence around spending, saving, and everyday money habits.
View case studyI'm Harini, a UI/UX designer with a background in digital advertising and some hands-on experience with front-end development.
My interest in UX grew naturally from the work I was already doing. Over the years, I worked closely with websites, campaigns and performance data, and I became increasingly curious about how people interact with digital products — what catches their attention, where they struggle, and what makes an experience easier to use.
That curiosity eventually led me to UI/UX design. Today, I enjoy understanding a problem, exploring different possibilities and turning them into designs that are simple, clear and useful.
Having worked with both data and front-end development also influences the way I design. I think about not only how something looks, but how it works for the user and how it can work in the real world.